GB Tyres holds exclusive UK wholesale distribution for Advance. The agreement covers the full range rather than one part of it: road fitments and off-highway, sourced from Vietnam and China.
Advance sits alongside Uniroyal and Kenda in our wider portfolio, helping dealers serve a broad range of applications.
What the range covers
The reason Advance turns up in UK agricultural and plant hire yards is depth in the sizes that keep working machines moving: agricultural radials and crossplies, earthmover, industrial and materials handling fitments, and road sizes alongside them. It is also deep in older crossply sizes that can be harder to source, which matters if your customers run machinery that is fifteen years old and still earning.
For dealers supplying farms, plant hire operators and hauliers, the breadth of the Advance range brings several applications together through one supplier.
What exclusive distribution changes
Our Advance distribution gives dealers access to UK-held stock, account pricing and a team who can help with technical and warranty enquiries.
It also means the technical answer comes from somebody with the range in front of them. Off-highway specification is not a size lookup — a loader tyre is chosen against the surface, the cycle length and the duty, and the difference between an L3 and an L5 in the same size is the difference between a tyre that lasts and a tyre that is cut to pieces in a month. The guide to OTR codes and star ratings sets out how those decisions are made.
Where it sits on price
Advance is a tier 2 brand in our classification — quality and mid-range. On off-highway work that position is often the right one for many applications, because a great deal of plant is scrapped or sold on before a premium casing has had the chance to earn back its price. Where the machine works hard and continuously, the sum can come out the other way, and it is worth doing the arithmetic rather than assuming.
If you need country-of-manufacture information for a particular tyre, contact our team with its pattern and size. Production locations can vary across the range.
Getting it
The desk is on +44 (0)121 520 5215 and sales@gbtyres.net. Ask for the agricultural, construction or earthmover desk depending on what you are quoting, and have the machine, the size and the duty cycle to hand rather than just the size. Full detail on the brand is on the Advance brand page.
Quoting Advance
Live stock and your account price are visible in GB Direct once you are logged in. Foam filling is available on off-highway fitments.